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Webmaster Tips 'n Tools
Do you have all the FAQ's?
Figure out and in those FAQ's and forms you will want to use.
Writing a useful and usable FAQ section . . .
This is another one of those web "cult" sections that seem to just be standard fare on many sites. The problem I often see with these is that the content was just rushed together and really does not answer or address the real issues or answer the real life questions people may be looking to find here. That generally has been my experience on the sites where I try to find the answer to my question here first.
It can be difficult on the first site build to know the kind of questions your users may be wanting answers too so I recommend a three fold approach to this section.
1) Start out with the most logical and obvious FAQ's you can think of based on your current experience.
2) Include a web form link to "contact us" or "feedback" so they can easily contact you and get their questions answered quickly. Do follow up and answer those and make a note as to the trends and subject material you are getting back.
3) Then, update this section regularly. As you discover the material that is missing be sure to ad it into this section as for it to be useful it will need to become a "living" part of your site.
Determine what web forms you will want to include on your website.
Some examples may be:
• Contact Us - general use
• Contact Us - specific person(s) or department(s)
• Reservation or Booking Request
• Product or Service Inquiry
• Employee job interest inquiry
• Feedback / Testimonial
• Complaint resolution / Refund or return request
• Industry specific forms
• other ??
HTML web forms are my specialty. They can be paired up with a legitimate sense of urgency statement to help become the funnel that brings the contacts into you that will become your future customers, clients and repeat site users.
Next . . .
many successful sites know how to create a sense of urgency.
Figure out and in those FAQ's and forms you will want to use.
Writing a useful and usable FAQ section . . .
This is another one of those web "cult" sections that seem to just be standard fare on many sites. The problem I often see with these is that the content was just rushed together and really does not answer or address the real issues or answer the real life questions people may be looking to find here. That generally has been my experience on the sites where I try to find the answer to my question here first.
It can be difficult on the first site build to know the kind of questions your users may be wanting answers too so I recommend a three fold approach to this section.
1) Start out with the most logical and obvious FAQ's you can think of based on your current experience.
2) Include a web form link to "contact us" or "feedback" so they can easily contact you and get their questions answered quickly. Do follow up and answer those and make a note as to the trends and subject material you are getting back.
3) Then, update this section regularly. As you discover the material that is missing be sure to ad it into this section as for it to be useful it will need to become a "living" part of your site.
Determine what web forms you will want to include on your website.
Some examples may be:
• Contact Us - general use
• Contact Us - specific person(s) or department(s)
• Reservation or Booking Request
• Product or Service Inquiry
• Employee job interest inquiry
• Feedback / Testimonial
• Complaint resolution / Refund or return request
• Industry specific forms
• other ??
HTML web forms are my specialty. They can be paired up with a legitimate sense of urgency statement to help become the funnel that brings the contacts into you that will become your future customers, clients and repeat site users.
Next . . .
many successful sites know how to create a sense of urgency.
