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Webmaster Tips 'n Tools
Do you have products, parts, services you want to promote on the site?
Compile and list your products and services . . .
Your site scope and actual time spent will of course depend on how many products and services you have and if you currently do not yet have any of this content in digital format. Roll up your sleeves, put on the coffee pot and get prepared to do some work in this section.
Products
Develop a logical list of your products and the following information in digital format.
• Develop accurate, concise "selling" descriptions, specifications, and warranty information.
• Develop essential product info in digital format that you can send to people if they request it.
• If you are going to be posting photos of your products you will need to find or create and organize those.
• Find or solicit about 10 product customer testimonials.
Parts
Develop a logical list or your parts and the following information in digital format.
• Develop accurate, concise "selling" descriptions, specifications, return policy, warranty info.
• Develop essential parts info in digital format that you can send to people if they request it.
• If you are going to be posting photos of your parts you will need to find and organize those.
• Find or solicit about 10 parts customer testimonials.
Services
Develop a logical list of your services and the following information in digital format.
• Develop accurate, concise "selling" descriptions, specifications, service guarantee info.
• Develop essential service info in digital format that you can send to people if they request it.
• Find or solicit about 10 service customer testimonials.
Building your website content can be a very good thing for your business as it tends to help you organize and re-think through all areas of your business and how well you are communicating this information to the world.
Next . . .
figure out those FAQ's and forms you want to use on your site.
Compile and list your products and services . . .
Your site scope and actual time spent will of course depend on how many products and services you have and if you currently do not yet have any of this content in digital format. Roll up your sleeves, put on the coffee pot and get prepared to do some work in this section.
Products
Develop a logical list of your products and the following information in digital format.
• Develop accurate, concise "selling" descriptions, specifications, and warranty information.
• Develop essential product info in digital format that you can send to people if they request it.
• If you are going to be posting photos of your products you will need to find or create and organize those.
• Find or solicit about 10 product customer testimonials.
Parts
Develop a logical list or your parts and the following information in digital format.
• Develop accurate, concise "selling" descriptions, specifications, return policy, warranty info.
• Develop essential parts info in digital format that you can send to people if they request it.
• If you are going to be posting photos of your parts you will need to find and organize those.
• Find or solicit about 10 parts customer testimonials.
Services
Develop a logical list of your services and the following information in digital format.
• Develop accurate, concise "selling" descriptions, specifications, service guarantee info.
• Develop essential service info in digital format that you can send to people if they request it.
• Find or solicit about 10 service customer testimonials.
Building your website content can be a very good thing for your business as it tends to help you organize and re-think through all areas of your business and how well you are communicating this information to the world.
Next . . .
figure out those FAQ's and forms you want to use on your site.
